Nature's Sprouts

Digital Marketing Executive

HomeDigital Marketing Executive

Digital Marketing Executive

Digital Marketing Executive

Digital Marketing Executive

Job Title

Job Overview:

As a Digital Marketing Executive, you need to assist in the formulation of strategies for building a long-lasting connection with the customers. You will be creating an inbound marketing strategy by forecasting the sales trends. You will be responsible for implementing and promoting a resort or hospitality establishment’s brand, attract potential guests, and increase online visibility. Your role will involve leveraging various digital channels and tools to drive engagement, generate leads, and ultimately contribute to the overall growth and success of the business.

Key Responsibilities:

  • Digital Campaigns: Plan, execute, and monitor digital marketing campaigns across various platforms, including social media, search engines, email marketing, and display advertising.
  • Content Creation: Develop compelling and engaging content for digital channels, including website, blogs, social media posts, email newsletters, and promotional materials.
  • Social Media Management: Manage and maintain the resort's social media presence, including posting updates, responding to comments and messages, and fostering a sense of community among followers.
  • Search Engine Optimization (SEO): Optimize the resort's website content and structure to improve search engine rankings and organic visibility.
  • Paid Advertising: Create and manage pay-per-click (PPC) advertising campaigns on platforms like Google Ads and social media advertising platforms to drive targeted traffic and conversions
  • Email Marketing: Design and execute email marketing campaigns to nurture leads, promote offers, and keep past guests engaged.
  • Website Management: Ensure the resort's website is up to date, user-friendly, and optimized for conversions. Monitor website analytics to identify areas for improvement.
  • Analytics and Reporting: Analyse digital marketing performance data using tools like Google Analytics, and prepare regular reports on key metrics and campaign effectiveness.
  • Online Reputation Management: Monitor online reviews and feedback to maintain a positive brand reputation and address any negative comments promptly and professionally.
  • Lead Generation: Implement lead generation strategies to capture and nurture potential customer information for future marketing initiatives.
  • Collaboration: Coordinate with the sales and marketing team to align digital efforts with overall marketing strategies and business objectives.
  • Stay Updated: Stay current with industry trends, best practices, and emerging digital marketing technologies to continuously enhance the resort's digital presence.

Apply Now !